Laird’s signature ‘Cut’ of flat cap is narrow to the peak, with a closely fitted crown giving a modern, slim fit over the head, sitting deep at the back with a scalloped profile.
Practical as a Riding Cap, Driving Cap or ‘Golf Cap’, similar in form to the Bond Cap. While the shape of all of these caps is recognisable, the subtle differences are primarily the length of coverage at the back of the cap, the width and depth of the crown and the length of the peak. Fashionable at the moment are the Long-Peaked Flat Cap, better known as a Shooting Cap or ‘Shooter’ which has a broad peak.
The earlier version of the Traditional Flat Cap, is the Bond cap, which is flat on top, but has a larger, very round crown, with a broad peak. This version dates to around the 1850’s, and to the London Guilds. The size of your cap denoted your place in the guild, with apprentices wearing a very small cap and Masters wearing ridiculously large Bond Caps.
Laird have developed the ‘Sicilian’ cap, a version of the flat cap but with a more Mediterranean or Italian slant, creating a softer, more louche feel and fit; developed from Michael Corleone’s cap in Godfather.
Tweed flat caps are at the heart of the English country look and country style, and can also be made in wax cotton and cashmere. In summer, Laird make caps in linen, cotton and raw silk for cool breathability but also practical sun protection. The flat cap is really a year-round essential, warm in the winter and cooling in the summer.
The popularity of the flat cap remains strong with fans of English country clothing, the English ‘Country Set’. Princes William and Harry have rejuvenated the Flat cap with the younger set, often been seen in Tweed Caps around the Polo fields. The Chap magazine has also been an advocate of the tweed cap, helping Flat caps and Bakerboys to make a big come back as a must have fashion accessory. Vivienne Westwood also pioneered the cap through the 80s and onwards, and now they are popular from Jason Statham to David Beckham, Brad Pitt and beyond.
When Irish and English migrants crossed the Atlantic to America, so did the Flat cap and Bakerboy, called the Newsboy in the US. The Flat cap and Bond cap of this time, became known as the 'Cheesecutter' because of its sharp edges and distinctly wedge shape.
Bond caps and tweed caps gained huge popularity during the 1920s with the ’Cambridge set’, wearing plus 4s and 2s, spreading to the more fashionable and wealthy young men of England. Who can forget the charicatures P.G. Wodehouse’ tweed wearing Bertie Wooster.